The upcoming return engagement of “Beetlejuice” has announced a series of events and partnerships that will take place during the month of October and the first 10 days of November. The “41 Days of October” programming will include a panel discussion at New York Comic Con, which is slated to take place on Oct. 10 at Manhattan’s Javits Center. The discussion will include Mark Kaufman, executive vice president and managing director of Warner Bros. Theatre, who is the lead producer of “Beetlejuice.”
The “41 Days of October” will also feature partnerships with Sloo Moo Institute, Serendipity 3, the Woobles, Junior’s Cheesecake, Abracadabra, Schmackary’s Cookies, Hershey’s Chocolate World, the Tempo Hotel, Muddy Paws Rescue and Crowned Athletics. Details for additional events, including costume contests, giveaways, post-performance talk-back panels, trivia games and prizes will be announced.
A schedule of events for “41 Days of October” can be found here.
As previously announced, the national tour of “Beetlejuice” will touch down on Broadway beginning on Oct. 8 at the Palace Theatre. The musical is scheduled for a limited engagement through Jan. 3, 2026.
Based on Tim Burton’s 1988 film and featuring a Tony Award-nominated score by Eddie Perfect and a Tony-nominated book by Scott Brown and Anthony King, “Beetlejuice” originally opened on Broadway on April 25, 2019 at the Winter Garden Theatre. The Alex Timbers-directed production, which was nominated for eight 2019 Tony Awards, played its final performance at that venue on March 10, 2020; a return engagement played the Marquis Theatre from April 2022 through January 2023.
“Beetlejuice” is being produced on Broadway by Warner Bros. Theatre Ventures, Networks Presentations, Langley Park Productions, Jeffrey Richards, Steve Traxler, Rebecca Gold, James L. Nederlander and Warner/Chappell Music Inc.