Insights The traditional marketing funnel is out of date — here’s the model Broadway needs to use , and Toby Richkind
Grosses Grosses analysis: ‘Harry Potter and the Cursed Child’ continues to fly high — and other box office figures , and Ruthie Fierberg
American Theatre Wing American Theatre Wing’s Heather Hitchens gets five-year contract extension; promotions announced , and Jim McDermott
Events ‘Liberation’ to offer free childcare for limited attendees of Jan. 25 performance , and Ruthie Fierberg
In the producer’s office In the producer’s office: Brian Anthony Moreland offers his perspective on ‘Black stories,’ diversifying audiences and grassroots marketing , and Ruthie Fierberg
Insights Who’s who on your advertising team: digital advertising coordinator , and Dounia Benabdallah
Events ‘Hell’s Kitchen’ will host three nights of events with gospel legends Donald Lawrence, Hezekiah Walker and more , and Jim McDermott
Events Exclusive: Broadway Salutes, honoring behind-the-scenes workers, returns for 16th year , and Ruthie Fierberg
