The Broadway advertising, marketing and branding agency SpotCo has announced two promotions and the return of a former staff member. Managing directors Callie Goff and Stephen Sosnowski shared the personnel news on Oct. 14.
Newly promoted at SpotCo is Tom Coppola to vice president of production, with Louis Schermerhorn moving into the position of vice president of digital strategy. Rejoining SpotCo is Julie Boor, who was previously with the agency from 2012 to 2020, now taking on duties as senior director of business development.
“Employee retention at most companies is measured in years,” said Sosnowski and Goff in a joint statement. “At SpotCo, it’s measured in careers. We’re thrilled that this continues the pattern of veteran SpotCo employees in various departments returning home to SpotCo and bringing unmatched expertise back into the fold.”
