> ## Content Index
> Fetch the complete content index at: https://www.broadwaynews.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# AKA announces expansion to client services team
- URL: https://www.broadwaynews.com/aka-announces-expansion-to-client-services-team/
- Published: 2026-09-08T19:33:42.000Z
- Updated: 2026-09-08T19:33:42.000Z
- Description: The Broadway ad and marketing agency has named a new hire and a promotion to its staff.
- Author: Lee D'Amato
- Tags: Personnel, AKA, News, AKA NYC, Kyle Fox, Industry, Stevie Coleman

AKA has announced an expansion of its theatrical client services team with two newly created positions. Kyle Fox joined the firm as vice president of account strategy on Aug. 18\. Stevie Coleman, an AKA employee since 2023, has been promoted to the position of account director, effective Sept. 1\. Fox and Coleman report to Beth Watson, AKA’s senior vice president, head of theater.

Fox brings more than 15 years of marketing experience to the new position, having served Broadway, touring productions and other cultural clients. He comes to AKA from digital marketing firm Situation. At AKA, Fox will serve as a point of contact for specific clients, overseeing marketing efforts across multiple disciplines, including creative, media, social, ticketing and business intelligence. He will be responsible for determining the strategic direction of advertising campaigns while also acting as a day-to-day lead for producers.

“AKA has built a culture where strategy, creativity, media and data genuinely work together,” said Fox in a statement. “I’m excited to join a team with that level of ambition and bring my experience to the work ahead.”

SPONSORED BY BROADWAY NEWS 

****Broadway News Pro** delivers news, analysis, and guest essays from industry leaders to facilitate meaningful and creative conversations on Broadway. From breaking news to deeply-reported long reads and exclusive interviews, subscribers can rely on Broadway News for stories that matter. Start your subscription for $1/month.

[Learn more ](https://www.broadwaynews.com/welcome-offer) 

Coleman has previously worked on several of AKA’s Broadway accounts, including “Romeo + Juliet,” “Liberation,” “Dog Day Afternoon” and Lincoln Center Theater. As an account director, she will head the firm’s relationships with key theatrical clients, overseeing their campaign strategies while guiding her team.

“AKA has been an incredible place to grow, and I’m so grateful for the clients, colleagues and opportunities that have been part of that journey,” said Coleman in a statement. “I am excited to step into this role and continue building on those relationships, supporting the teams I collaborate with and developing great work together.”

“Kyle is a creative thinker who brings tremendous industry perspective to our team, while Stevie’s promotion recognizes the impact she has already made at AKA,” added Watson. “They each bring the kind of strategic thinking, marketing instinct and leadership that make our team and our work better.” 

AKA is a full-service advertising and marketing agency that specializes in theater, live entertainment, arts and culture. Its current Broadway clients include “Harry Potter and the Cursed Child,” “Buena Vista Social Club,” “& Juliet” and “Schmigadoon!”